The customer was what car sales professionals refer to as a "unicorn buyer" - someone who knows what they want with straightforward purchasing preferences and impeccable credit. With the desired vehicle already in stock, the deal required minimal negotiation; the customer simply wanted to drive away in their dream car.
When it came time to prove existing auto insurance coverage, the salesperson turned to Gather for assistance. Using Gather's 50-second platform, the salesperson swiftly verified the customer's identity and confirmed their active insurance coverage.
As the transaction progressed, everything flowed seamlessly, including the insurance process. The vehicle was quickly placed on the consumer's existing auto insurance policy for coverage and updated insurance cards were delivered to the salesperson. Thanks to Gather, no time was spent administratively on insurance matters. The General Manager, pleased with the smooth operation, expressed satisfaction that nothing had slowed down the process.
In the end, the customer took delivery of the BMW X7 quickly and without any unnecessary delays. This story serves as a testament to the power of Gather's technology in enhancing the car-buying experience for both dealerships and customers alike.